Kết thúc Buổi 5 - Social
Tham khảo: Facebook COO on Making Marketing Personal Again
Lắng nghe chia sẻ của bà Sheryl Sandberg - COO của Facebook - về Marketing trên Facebook.
It used to be all business was personal, but mass media changed that and ushered in the era of brands. Today, technology is shifting consumer expectations and brands face a more complex media landscape than ever before. With the advent of mobile, brands are now able to be with us all the time, everywhere we go and this creates an opportunity to make marketing personal again.
Join Sheryl Sandberg for a discussion about technology, personalisation and media.