Thái Thùy Anh

Senior Manager - Consumer Marketing
British American Tobacco - US Headquarter


PROFILE

CỬA HÀNG NỘI DUNG
Thái Thùy Anh

Giới thiệu


Anh Thai is a professional marketer with years of experience in brand management, managing market-leading brands in tobacco, beverage & household care category in South East Asia and the US. During her time, she has managed the growth in key brand KPIs including sales, shares and brand equity. She also had a track record of delivering outstanding communication materials and successful innovations in different countries.

 Her ultimate career objective is to become a successful global brand builder who has intensive experience in both developing and developed markets.

 Her expertise includes:

  • Building brands at both regional level and country level
  • Leading innovation projects across countries with multinational cross-functional teams
  • Developing short-term and long-term brand strategy to deliver set business objectives
  • Creating new brand positioning, developing brand communication, managing portfolio and planning brand activities
  • Entering emerging market

Liên hệ


Senior Manager - Consumer Marketing , British American Tobacco - US Headquarter
Client
Hồ Chí Minh

Thông tin


Thành viên từ: 2016-05-09 (5 năm 8 tháng)
Giảng viên của BRAND Camp